Future Conference

Future Conference

Future Conference – 1 Day

Wednesday, 8th of September


Registration, Covid-19 pass check (or speed test), morning coffee

9:00 – 9:15

Conference welcome words

Session 1: The Future of Innovative Business

9:15 – 10:00

Which Business Model Creates a Unicorn?

Dr Sebastian Pohlmann (DE), the keynote speaker, is the Vice President of Automotive and Business Development at Skeleton Technologies, which is allegedly the next unicorn in Estonia. Sebastian will introduce the emerging trends in the world of new business models.

  • Which business models can create a unicorn?
  • How to drive innovation through the crisis?
  • What keeps and attracts unicorns to Estonia?

10:00 – 10:45

The Future of Innovative Business

Peter Löfgren (SE), the keynote speaker aims to shorten innovation cycles and increase value creation by collaboration with startups.

  • How to create a start-up inside your company?
  • A start-up hub as an integrated part of your business model?
  • Which data-driven business opportunities will change the world?

10:45 – 11:15

Coffee break

11:15 – 12:45

Panel: Data-Driven Solutions for Changing the World of Business and Urban Space

The focus of this panel will be on the use of data to promote smart business and create attractive urban spaces.

  • How to identify new growth drivers in a changing market?
  • How data can help create a human-friendly environment?
  • New data-driven business opportunities from telco and hydrogen sectors. 

Andrus Durejko, CEO, Ericsson
Enn Õunpuu, CEO, Elcogen
Martin Seppälä, Member of Management Board, Technopolis Ülemiste
Akim Arhipov, CEO, VNTRS Estonia
Peeter Smitt, Business Area Director, Nortal

Luukas Ilves, Head of Strategy, Guardtime

12:45 – 13:30


Session 2: Green Economy & Environment of the Future

13:30 – 14:15

Smart Urban Living—The Best Solution for Humanity

Ben Wilson (UK), the keynote speaker, is a historian, The Times reporter and author of five critically acclaimed books. Ben will explain why is a smart city the best solution for everyone.

  • How to create a smart environment and community?
  • What are the biggest challenges for urban planners in making cities the most attractive places on earth for the next generation?

14:15 – 15:45

Panel: Green Mindset as a New Reality and Business Opportunity

Green business models and green business opportunities as the new reality. In this panel, we will dig deeper into how everyone could benefit from the green revolution.

  • Green start-ups (car-free cities, circular economy, environmental awareness). 
  • Business models that transformed green revolution.
  • Environment that supports green business.
  • The power of data to develop green working environment and urban spaces. 

Ursel Velve, Chief Innovation Officer, Ülemiste City
Jaan Saar, Head of Digital Construction, The Ministry of Economic Affairs and Communications
Jaagup Ainsalu, Head of Smart Mobility, Tallinn City
Siim Täkker, CEO, R8 Technologies
Erki Ani, CEO, Cleantech Estonia
Rasmus Rask, CEO, Bringpack

Damiano Cerrone, Consultant, DEMOS Helsinki and Partner, SPIN Unit


Coffee break


Discovering Tours

Future Conference – 2 Day

Thursday, 9th of September


Registration, Covid-19 pass check (or speed test), morning coffee

9:00 – 9:15

Opening words

Session 3: Future Talents and Their Health

9:15 – 10:00

What’s the Secret Sauce to Produce Talents?

Aune Valk, the keynote speaker, is a psychologist and a Vice-Rector for studies at the University of Tartu. Aune will reveal how collaboration for producing talents is becoming an integral part of the business model.

  • Why is it important to manage talent health?
  • How to create a healthy and development-driven environment for your talents?

10:00 – 10:15

Coffee break

10:15 – 11:45

Panel: How to Make the Future Talents Shine?

The global hunt for top talent is not news anymore. In this panel, we will dig deeper into what kind of environment will attract and thrive talents.

  • Global competition – the winners and the losers?
  • What kind of global talent is needed and hunted tomorrow?
  • How to make the future talents shine?
  • Is a data-driven and green business a magnet for global talents?
  • What kind of environment attracts global talents?

Karoli Hindriks, CEO, Jobbatical
Ivo Lasn, CEO, Playtech Estonia
Meelis Lang, CIO, Helmes
Leonardo Ortega, CEO, International House of Estonia
Estel Pukk, HR Partner, Eurora
Lauri Haav, CEO, e-Residency

Kristjan Lepik, Supervisory Board Member, Praxis

11:45 – 12:30


12:30 – 13:15

Biohacking Our Talents: Solutions to Leverage the Transformation

Hannes Sapiens Sjoblad (SE), the keynote speaker, is an entrepreneur, biohacker, and chief disruption officer. He will share new global health insights and trends about augmenting both humans and organizations through the transformation of exponential times.

  • What are the emerging global trends and solutions in health management?
  • How can employers and smart cities leverage the transformation?
  • What are the long term implications?

13:15 – 13:30

Coffee break

13:30 – 15:00

Panel: Health Hacks, Tools & Models—How to Thrive Your Talents?

The panel will focus on the importance of the health of talents and the innovative solutions that help with that.

  • How can we build a healthy business campus in partnership with talents and employers?
  • Which are the innovative development management models at the level of the employee, the employer, the campus or the city?
  • How does data contribute to employee satisfaction and work efficiency? 
  • How can you develop a health brand for your business, city or campus?

Andero Uusberg, Psychologist and a researcher, University of Tartu
Kerli Reinholm, CMO, Bikeep
Antti Miettinen, Director of Working Life Services, Mehiläinen
Erki Mölder, Co-Founder, Health Founders
Miriam Weber, Healthy City Coordinator, Municipality of Utrecht
Helena Viiroja, Customer Service Guru, Tele2

Helen Sooväli-Sepping, Head of Natural Sciences and Sustainability, Tallinn University

15:30 – 17:00

Closing Event (Hackathon Finals, Awards, Networking)

17:00 – 19:00

Discovering Tours

*The program will be updated.